QUARANTINE CREATIVES: Hannah Austyn

With wellness being at the forefront of so many of our lives, Hannah Austyn has taken to her platform to share positivity and engage in conversations surrounding wellness. This young blogger sat down in conversation with me and shared her journey and goal to help others pursue their own journey into wellbeing. From the comfort of our homes in Quarantine it felt like we were catching up for a coffee in the sun.

22-year-old Austyn was born in London, then moved to Buckinghamshire and now Oxford where her journey into the blogging world blossomed. Having indulged in theatre and performance from a young age, attending Stagecoach ensured that Hannah was in London on a weekly basis and was a catalyst for her first full time job after school. Starting her part time job by running theatre clubs for children, Hannah also invested time in her own blog.

Fashion was the initial muse for Hannah’s writing and used her initiative to gain further experience. Completing a fashion retail course after leaving school at London Fashion Academy, Hannah wanted to go on to pursue fashion styling. Initially thinking this sector would be easier to break into than it was Hannah’s rejection is what fuelled her own blogging career.

“I did get quite a lot of rejection and I think that was a good thing now, because I was quite early in the process… it gave me the motivation and drive that I have now”

After a self-identified “organic” progression with her content platforms, a milestone in Hannah’s blogging journey was her attendance to her first London Fashion Week. Following a lot of “persistence” to designers and brands, she was able to attend shows and has been invited since then to write.

“So many opportunities…have come solely from sending a message on Instagram, we wouldn’t have met if it wasn’t for Instagram!”

Whilst working her part time job, at the theatre, the young blogger approached the marketing team and asked if she could work for free in order to educate herself. Continuing her blog, Hannah’s voluntary work resulted in a paid assistant role on the marketing team. Coming to crossroads in her education and future, Hannah decided against university in order to continue in the marketing world.

“That was the best thing I did, doing the marketing for free”

After educating herself in a new skill set, Hannah advises anyone to try and pursue experience in any field they would like to grow in, and even if it means doing a few hours for free if you can. 

Hannah’s fashion blog continued to grow and she decided to finally move away from her job and focus solely on her content. During this time, Hannah has covered different fashion and brand events, as well as growing her network. Becoming a content creator meant that Hannah was able to create a YouTube channel and evolve her network.

Following a period of time of solely blogging, Hannah learnt her preferences lay in working and loved the routine of having full time job. Revealing that she enjoyed having something else outside of her blogging, she engaged herself back in the marketing world.

“I think that’s why I chose to do another job at the same time so that my blog could be purely authentic”

During lockdown Hannah has been organising Wellness Wednesday on her Instagram Live as well as working from home with her marketing job. Wellness Wednesday Live comes paired with conversations with wellness industry experts. From fitness to food and drink, Hannah gives further insight with her wellness led conversations.

“During self-isolation there’s been a lot of content around staying positive… and that resonates with me”

Speaking with Hannah was a prime example of how consistency is key and to pursue your passion.

“Now is the best time to do it!

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